The interior brand Riverdale wanted to expand their brand with a Flagship concept. They needed nothing else than a stylish space with lots of design thinking, which at minimum exceed the customers' expectations - to an affordable price tag.
Every year Riverdale releases 3 new collections, made by a design team that translates the latest fashion trends into new designs for furniture and home accessories. To reflect their passion for style and aim to make private homes fashionable, the store concept was carefully designed together with ITAB to match the Riverdale brand. In an early stage, all solutions and materials were evaluated to be as priceworthy as possible.
The three Riverdale shops that has been built until now stands out compared to other home department stores, the look and feel in the store matches the Riverdale brand in a perfect way.